The idea is the brainchild of photographer Ian Shive, who is well-known for his book The National Parks: Our American Landscape. Shive also teaches photojournalism at the University of Southern California and runs a website dedicated to helping other nature photographers license and distribute their work.
Through the Tandem Website, photographers who have their work featured on the various iPhone covers receive 50 percent of the profits generated through sales, enabling them to continue their work in some of the nation's most remote areas.
For consumers, the selection is vast, with 175 different case designs currently available and 300 additional designs on the way. Shive says the plan is to eventually add roughly 150 new case versions each month.
"These aren't just iPhone cases, they're actually some of the best cases in the world," Shive said of the manufacturer Case-Mate, who produces the products on literally a case by case basis. The other highlight is that the cases are made in the U.S.A at the company's plant in Georgia.